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Printed Signage

Yellow attention sign in warehouse

Printed signage refers to signs that are created using digital printing methods to display text, images, logos, or graphics on various materials.

These signs are used by businesses, organisations, and public spaces across Aotearoa to promote services, guide people, and build brand awareness. Whether it’s a banner outside a shop, a decal on a window, or a panel in a reception area, printed signage is a flexible and cost-effective way to communicate visually.
Printed signage is popular because it’s easy to customise, quick to produce, and suitable for both indoor and outdoor use. It’s also available in a wide range of styles, sizes, and materials to suit different needs and budgets.

How Is Printed Signage Made?

The process of creating printed signage is straightforward and efficient:

  1. Design: The first step is creating the design. This includes your logo, colours, fonts, and any messaging you want to include.
  2. Material Selection: Printed signs can be made on materials like vinyl, foamboard, acrylic, aluminium composite (ACM), and synthetic paper. Each material has its own strengths depending on where and how the sign will be used.
  3. Digital Printing: High-resolution printers apply ink directly onto the chosen material. This allows for vibrant colours, sharp text, and detailed graphics. Our signs are laminated for extra protection.
  4. Finishing Touches: Signs can be cut to custom shapes, fitted with eyelets, adhesive backing, or mounted onto boards. Some are designed to be freestanding, while others are made to hang or stick to surfaces.
  5. Installation: Once printed, signs are installed in the desired location—whether it’s a shopfront, office wall, vehicle, or construction site.

Types of Printed Signage in NZ

Printed signage comes in many forms, each suited to different uses:

  • Building Signage: Large printed panels or decals placed on the exterior of buildings to display business names, logos, or contact info.
  • Footpath Signs: A-frame or freestanding signs placed outside shops or offices to attract foot traffic.
  • Window Decals: Printed vinyl graphics applied to glass—great for branding, opening hours, or promotions.
  • Banners: PVC or mesh banners used for events, sales, or temporary advertising. Easy to roll up and reuse.
  • Reception Panels: Printed signs for office lobbies or waiting areas, often featuring company branding.
  • Vehicle Graphics: Printed decals applied to cars, vans, or utes—turning your vehicle into a mobile billboard.
  • Event Signage: Pull-up banners, foamboard signs, and posters used at trade shows, markets, or community events.

Benefits of Printed Signage

Printed signage offers several advantages for Kiwi businesses:

  • Cost-Effective: Compared to other forms of advertising, printed signs are affordable and offer long-term value.
  • Customisable: You can tailor the design, size, and material to suit your brand and message.
  • Professional Appearance: High-quality printing gives your business a polished, trustworthy look.
  • Versatile: Suitable for indoor and outdoor use, and can be applied to walls, windows, vehicles, and more.
  • Reusable Options: Banners can be reused for future events or campaigns.

Where Is Printed Signage Used in NZ?

Printed signage is used across many industries and settings in New Zealand:

  • Warehouses & Factories: Forklift warnings, racking signage, chemical handling instructions, machine safety notices.
  • Retail: Shopfront signs, sale banners, and product displays.
  • Hospitality: Café menus, event posters, and branded table signs.
  • Construction: Site safety signs, company branding, and directional panels.
  • Healthcare: Clinic signage, waiting room displays, and wayfinding signs.
  • Education: School event banners, classroom signs, and campus maps.
  • Real Estate: Open home signs, property boards, and promotional flags.
  • Community Events: Market stalls, fundraisers, and local festivals.

Choosing the Right Signage

When selecting printed signage, consider:

  • Location: Will it be used indoors or outdoors? Does it need to be waterproof or UV-resistant?
  • Size and Visibility: How far away will people be when reading it? Does it need to stand out?
  • Mounting Method: Will it be hung, stuck, freestanding, or attached to a vehicle?
  • Material: Choose based on durability, appearance, and budget.
  • Design: Make sure your branding is clear and consistent across all signage.

Printed signage is a powerful tool for promoting your business, guiding customers, and building your brand.

It’s affordable, flexible, and widely used across New Zealand—from small shops to large organisations. Whether you need a simple decal or a full building wrap, our printed signage helps you make a strong visual impact.
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